Brand assets

The StatPriv logo, symbol, app icon and colour palette. Everything here is SVG — scale it freely, but keep the mark and the mint accent intact.

Download all (.zip)

Logo

The full lockup — icon tile plus the “StatPriv” wordmark. Use the light version on white or pale backgrounds, the light-on-dark version on navy or photography.

Lockup — light
Lockup — light SVG
Lockup — on dark
Lockup — on dark SVG

Symbol

The Ascent mark on its own — for avatars, favicons and anywhere the wordmark is too small to read. The mono file inherits currentColor.

Symbol — light
Symbol — light SVG
Symbol — on dark
Symbol — on dark SVG
Symbol — mono
Symbol — mono SVG

App icon & favicon

The gradient tile carrying the mark. icon.svg is the 512px master for app stores and the WordPress.org plugin directory; favicon.svg is optimised for the browser tab.

App icon · 512
App icon · 512 SVG
Favicon · 32
Favicon · 32 SVG
Favicon — mono
Favicon — mono SVG

Colour

Click a swatch to copy its hex.

Usage

Do

  • Keep clear space around the logo equal to the height of the icon tile.
  • Use the on-dark version whenever the background is darker than the mint.
  • Scale the SVG — never a low-resolution export.

Don’t

  • Recolour the mark or swap the mint for another accent.
  • Rotate, skew, add shadows, outlines or gradients.
  • Rebuild the wordmark in a different typeface or stretch it.